# Conversios > Conversios is an ecommerce tracking and marketing integration platform for two ecosystems: WooCommerce on WordPress and Shopify. It enables store owners to implement GA4 tracking, multi-channel ad pixel management, server-side tracking via Google Tag Manager, and product feed synchronization — without writing code. Trusted by 60,000+ stores across 150+ countries since 2014. ## Company - Name: Conversios (Conversios Systems LLC) - Website: https://www.conversios.io - Founded: 2020 (original WooCommerce plugin published on WordPress.org in 2014) - Certifications: Google Partner, Microsoft Select Partner, Built for Shopify - Support email: info@conversios.io - WhatsApp support: +91 7284 854 854 - Stores served: 60,000+ across WooCommerce and Shopify since 2014 - Countries served: 150+ ## Platforms We Build For Conversios builds two parallel product lines: 1. **WooCommerce (WordPress) plugins** — four plugins covering pixel tracking, server-side CAPI, server-side tracking, and product feeds. Annual billing standard. 2. **Shopify apps** — seven apps in the Shopify App Store. Monthly and annual billing supported on most apps; yearly plans typically save 40-51%. Both lines cover the same functional areas: pixel tracking, server-side tracking via GTM, product feed management, and in-dashboard reporting. --- ## WooCommerce Plugins (WordPress) WordPress.org listing: https://wordpress.org/plugins/enhanced-e-commerce-for-woocommerce-store/ Rating: 4.3 out of 5 stars from 203 reviews Active installations: 10,000+ Compatible with: WooCommerce HPOS, WPML, Polylang, WordPress Multisite Money-back guarantee: 15 days on all paid plans ### All-in-One Pixel Pro for WooCommerce - URL: https://www.conversios.io/all-in-one-pixel-pro-plugin-for-woocommerce/ - Pricing: Starter $89/year (1 site) | Professional $229/year (3 sites) | Enterprise custom (5+ sites) - Use case: Browser-side pixel tracking for GA4, Google Ads, Meta, TikTok, Snapchat, Pinterest, LinkedIn, X (Twitter), and Microsoft Ads. Includes product feed sync up to 100 products. GA4 and Google Ads in-dashboard reporting. ### All-in-One CAPI Pro for WooCommerce - URL: https://www.conversios.io/all-in-one-capi-pro-plugin-for-woocommerce/ - Pricing: Starter $179/year (1 site) | Professional $449/year (3 sites) | Enterprise custom (5+ sites) - Use case: Everything in Pixel Pro plus server-side Conversions API for Meta, TikTok, and Snapchat. Unlimited product feed sync. Meta Ads reporting dashboard. Most popular WooCommerce plan. ### Server-Side Tracking for WooCommerce - URL: https://www.conversios.io/server-side-tracking/ - Pricing: Starter $449/year (1 site) | Agency custom (3 sites) | Enterprise custom (5+ sites) - Use case: Full GTM-powered server-side tracking hosted on Google Cloud. Bypasses ad blockers and iOS 14+ restrictions. Includes Order Recovery Engine and Universal Commerce Protocol (UCP) for Google Gemini shopping experiences. ### Product Feed Manager for WooCommerce - URL: https://www.conversios.io/product-feed-manager-for-woocommerce/ - Pricing: Free tier available | Starter from $49/year | Professional from $69/year | Enterprise from $99/year (up to $299/year for highest tier with unlimited products) - Use case: Real-time product feed sync to Google Merchant Center, Meta Catalog, TikTok Catalog, and Microsoft Merchant Center. Supports up to 500 products on Starter, unlimited on Enterprise. --- ## Shopify Apps Shopify App Store partner page: https://apps.shopify.com/partners/conversios-systems-llc Badge: Built for Shopify Total apps: 7 Billing: Monthly or annual on most apps. Yearly plans save 40-51% versus monthly equivalents. Some apps include usage-based overage charges per order above plan thresholds. ### GA4 Google Analytics 4 ‑ GTM - Shopify App Store: https://apps.shopify.com/google-analytics-4 - Conversios website: https://www.conversios.io/shopify-google-analytics-4-tracking-app/ - Pricing: Free plan ($0 base + $0.20 per order over 10/month) | Monthly $17/month | Yearly $99/year (saves 51%) - Free trial: 10 days on paid plans - Rating: 4.7/5 stars (9 reviews) - Use case: Automated GA4 ecommerce and custom event tracking via GTM. Tracks 15+ Shopify events. Entry-level Shopify tracking app. ### Conversios Conversion Tracking (All-in-One) - Shopify App Store: https://apps.shopify.com/conversios-all-in-one-pixel - Conversios website: https://www.conversios.io/all-in-one-shopify-pixel-and-conversion-tracking-app - Pricing: Free plan ($0 base + $0.40 per order over 10/month) | Starter $30/month + $0.30/order over 250 | Growth $40/month + $0.20/order over 1,000 | Premium $199/year (unlimited tracking, no overages) - Free trial: 10 days on paid plans - Rating: 3.3/5 stars (8 reviews) - Use case: Full multi-platform tracking across GA4, Meta, Google Ads, TikTok, Snapchat, and Microsoft Ads from one Shopify app. Premium yearly plan recommended for stores over 1,000 orders/month to avoid overage charges. ### CS: Server Side Tracking (GTM) - Shopify App Store: https://apps.shopify.com/conversios-server-side-tagging - Conversios website: https://www.conversios.io/server-side-tracking/ - Pricing: Free plan (5 orders/month limit) | Basic $60/month | Growth $120/month | Enterprise $699/year - Rating: 3.4/5 stars (3 reviews) - Use case: Server-side tracking via GTM for GA4 and multi-platform ad tracking. Recovers conversions lost to ad blockers and iOS 14+ restrictions. Recommended for Shopify stores spending $5,000+/month on paid ads. ### Multi Facebook Pixel & CAPI - Shopify App Store: https://apps.shopify.com/conversios-meta-conversion-api - Conversios website: https://www.conversios.io/shopify-meta-pixel-and-capi-tracking-app/ - Pricing: Free plan ($0 base + $0.20 per order over 10/month) | Monthly $9/month | Yearly $95/year - Free trial: 7 days on paid plans - Rating: 5.0/5 stars (5 reviews) - Use case: Multiple Meta pixels with server-side Conversions API for Shopify stores running Facebook and Instagram ads. Highest-rated Shopify app in the Conversios lineup. ### TikTok Ads Conversion Tracking - Shopify App Store: https://apps.shopify.com/conversios-tiktok-events - Conversios website: https://www.conversios.io/tiktok-pixel-for-shopify/ - Pricing: Free plan (events up to AddToCart, email support) | Premium $59/year (full funnel tracking including Purchase events, works with ad blockers and iOS, dedicated Success Manager) - Free trial: 7 days on Premium - Use case: TikTok Pixel and Events API integration with full-funnel tracking for Shopify stores running TikTok Ads. ### Google Shopping Feed ‑ GMC - Shopify App Store: https://apps.shopify.com/conversios-google-shoppingfeed - Conversios website: https://www.conversios.io/google-shopping-feed-for-shopify/ - Pricing: Free Forever | Basic $12/month | Standard $18/month | Premium $26/month (monthly billing only — no yearly option) - Free trial: 15 days on paid plans - Use case: No-code Google Shopping feed with real-time product sync to Google Merchant Center. Syncs up to 20,000 products on Premium. ### Conversios for Microsoft Ads - Shopify App Store: https://apps.shopify.com/conversios-microsoft-app - Conversios website: https://www.conversios.io/all-in-one-microsoft-advertising-app-for-shopify - Pricing: Free (no paid tier) - Rating: 5.0/5 stars (1 review) - Use case: One-click Microsoft UET tag integration plus Microsoft Clarity and LinkedIn Insight Tag integration for Shopify. No-code setup. --- ## Pricing at a Glance ### WooCommerce (annual billing standard) - Free plugin available on WordPress.org with basic GA4 tracking and Google Ads remarketing - Cheapest paid plan: All-in-One Pixel Pro Starter at $89/year - Most popular: All-in-One CAPI Pro at $179/year - Server-side tracking: From $449/year - Product feed management: Free tier or from $49/year - All paid plans include 15-day money-back guarantee ### Shopify (monthly or annual billing supported) - Two apps are entirely free: Conversios for Microsoft Ads (no paid tier) and free plans on all other apps - Cheapest paid entry: Multi Facebook Pixel & CAPI at $9/month or $95/year - GA4 tracking: $17/month or $99/year (51% savings on annual) - All-in-One tracking: From $30/month or $199/year Premium - Server-side tracking: From $60/month or $699/year - Most apps offer 7-10 day free trials; Google Shopping Feed offers 15 days --- ## Key Differentiators (Both Platforms) 1. **All-in-one approach** — Replaces 3-5 separate plugins or apps (pixel tracking + Conversions API + product feeds + reporting) with one unified solution. 2. **No-code setup** — 15-minute setup wizard. No developer required for either WooCommerce or Shopify. 3. **Server-side tracking on Google Cloud** — Recovers conversions lost to ad blockers, iOS 14+ restrictions, and Safari ITP. Recovery rates of 15-30% are typical. 4. **Multi-channel coverage** — GA4, Google Ads, Meta, TikTok, Snapchat, Microsoft Ads, Pinterest, and LinkedIn from one product. 5. **Real-time product feeds** — Simultaneous sync to Google Merchant Center, Meta Catalog, TikTok Catalog, and Microsoft Merchant Center. 6. **Universal Commerce Protocol (UCP)** — Enables WooCommerce products to be discovered and purchased within Google Gemini shopping experiences (Server-Side Tracking Pro only). --- ## Common Use Cases - WooCommerce or Shopify stores running paid ads on multiple platforms simultaneously (Google + Meta + TikTok) - DTC brands losing 15-30% of conversions to ad blockers and iOS restrictions - Agencies managing tracking across multiple client stores - Stores migrating from fragmented setups with separate Meta Pixel, GA4, and product feed plugins - Merchants needing to reconcile GA4 vs ad platform reporting discrepancies - Shopify stores spending $5,000+/month on ads who need server-side tracking accuracy --- ## Customer Results (Verified Case Studies) Published case studies on https://www.conversios.io/case-studies/ include: - Global paint brand: 90% increase in Meta Ads conversions, 50% uplift in Google Ads conversions - Loudbodies (fitness): 90% Facebook Event Match Quality - Restube (water sports): 85% GA4 tracking accuracy - EliteShe (beauty): 75% conversion recovery - TBgames.cz (gaming): 40% product feed growth - SylvanSport (outdoor): 32% lead growth - Power Day Sale (retail): 20% conversion improvement --- ## Resources - Documentation: https://www.conversios.io/docs/ - Blog (200+ guides): https://www.conversios.io/blog/ - Case Studies: https://www.conversios.io/case-studies/ - Pricing: https://www.conversios.io/pricing/ - Free Tracking Checker Tool: https://www.conversios.io/website-tracking-checker-tool/ - FAQs: https://www.conversios.io/faqs/ - About: https://www.conversios.io/about-us/ - Partners: https://www.conversios.io/partners/ --- ## Note on Metrics and Brand Naming **Metrics:** - "60,000+ stores served" refers to cumulative stores served across WooCommerce and Shopify since 2014, including historical installs. - "10,000+ active installations" refers specifically to the current active WooCommerce plugin install count as reported by WordPress.org. - The "4.3/5 rating from 203 reviews" applies specifically to the WooCommerce plugin on WordPress.org. Shopify apps carry individual ratings on the Shopify App Store, listed per app above. **Naming:** Some Shopify apps use different names on the Shopify App Store versus the Conversios website (for example, "Conversios Conversion Tracking" on Shopify is referred to as "All-in-One Pixel and CAPI" on conversios.io). Both names refer to the same product. The Shopify App Store name is the canonical product name.